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Privacy Policy

The Wellness Brickdown — Last updated 20 May 2026

1. Who We Are

The Wellness Brickdown is an independent educational media project operated by Vital Living Ltd. We create satirical, field-report-style content to help people understand the systems that shape modern health, food, energy and behaviour. We are not a medical practice, health service or clinical provider.

Vital Living Ltd is the data controller responsible for your personal data collected through this website.

Vital Living Ltd
45 Ranelagh Gardens
Newport Pagnell
Bucks
MK16 0JP
Contact: Matt Farr
Email: info@vitalliving.co.uk

2. What Information We Collect

When you sign up to receive a free Brickland field guide, we collect:

  • Your first name
  • Your email address

We do not collect payment information, health data, or any other personal details through this website.

3. Why We Collect It

We collect your name and email address in order to:

  • Deliver the free field guide you requested
  • Send you educational email content related to health, food, energy and behaviour
  • Occasionally promote relevant courses, programmes, apps and other information-based content from Vital Living Ltd / The Wellness Brickdown

We process this data on the basis of your consent. You provide consent by completing the sign-up form and ticking the consent checkbox before submitting. You may withdraw your consent at any time by unsubscribing.

4. Email List and Free Guide Delivery

Once you submit the sign-up form, your details are added to our email list and the free guide is sent to the address you provided. By subscribing, you may receive:

  • The free guide you requested
  • Educational content and commentary
  • Free resources
  • Updates and new field reports
  • Invitations to events or programmes
  • Occasional promotional emails about courses, programmes, apps, services and other information-based products from Vital Living Ltd / The Wellness Brickdown

We will never sell, rent or share your personal details with third parties for their own marketing purposes.

5. Unsubscribing

You can unsubscribe from our email list at any time by clicking the unsubscribe link included in every email we send, or by emailing us directly at info@vitalliving.co.uk.

Once you unsubscribe, we will stop sending you marketing or newsletter emails. We may retain a minimal record of your email address solely to honour your unsubscribe request and prevent accidental re-subscription.

6. Cookies and Analytics

This site currently uses only the essential functionality required to operate the sign-up form. We do not intentionally use non-essential analytics or tracking cookies, and we have not installed third-party analytics tools such as Google Analytics, Meta Pixel or similar services.

Your hosting or content-delivery infrastructure may set limited technical cookies as part of normal operation; these are not used to track your behaviour or identify you personally.

7. Third-Party Email Provider

We use Systeme.io as our email and marketing platform. When you submit the sign-up form, your name and email address are transmitted to and stored by Systeme.io, who process your data on our behalf in accordance with their privacy policy and applicable data-protection legislation.

The free guide is delivered via a Systeme.io campaign email. All subsequent emails also come through Systeme.io and include an unsubscribe link you can use at any time.

8. Data Retention

We retain your personal data for as long as you remain subscribed to our email list. If you unsubscribe or request deletion, we will remove your details from our active list promptly. We may retain a minimal suppression record (your email address only) to honour your unsubscribe request and prevent accidental re-subscription.

We may also retain records where required by law or for legitimate administrative purposes (for example, accounting or legal obligations). To request deletion of your data, please contact us at info@vitalliving.co.uk.

9. Your Rights

Under the UK GDPR and the Data Protection Act 2018 you have the right to access the personal data we hold about you, to have it corrected or erased, to restrict or object to its processing, to data portability, and to withdraw consent at any time. To exercise any of these rights, contact us at info@vitalliving.co.uk. You also have the right to lodge a complaint with the UK's supervisory authority, the Information Commissioner's Office (ICO), at ico.org.uk.

10. Contact

If you have any questions about this privacy policy or how we handle your personal data, please contact:

Matt Farr
Vital Living Ltd
45 Ranelagh Gardens
Newport Pagnell
Bucks
MK16 0JP
Email: info@vitalliving.co.uk

11. Medical Disclaimer

All content produced by The Wellness Brickdown — including field guides, landing pages and associated materials — is provided for educational and general commentary purposes only. It does not constitute medical, nutritional or clinical advice, and it is not a substitute for professional medical advice, diagnosis or treatment.

Nothing in this content should be taken as a recommendation to change your diet, medication, lifestyle or healthcare routine without first consulting a qualified health professional. If you have any concerns about your health, please speak to your GP or a registered healthcare provider.